AutoCoast Insurance Service will focus advertising and staffing with the Hispanic market. The co-op offices
will be strategically opened in Demographically Hispanic areas with a large amount of foot traffic to attain walk-in business, and allow are customers to conveniently locate an office. AutoCoast Insurance name will be branded into the Hispanic Communities by participating in community, local events, print ads, and Hispanic Media.

AutoCoast Insurance service will target the Hispanic market with low cost Insurance products and strategically set up co-op offices in high traffic Hispanic communities.
The key to promoting a successful brokerage is to keep operating expenses to a minimum, which will allow AutoCoast to have a competitive pay structure for it's employees. Our partnership with a marketing and advertising company will enable us to cut production and advertising costs, the marketing company specializes in the Hispanic advertising arena and is responsible for generating business for some of the largest brokerages in California. AutoCoast Insurance will set up a co-op relationship with a California based company that caters to the Hispanic community, which will help minimize operating costs. Ameri- Coast will draw up an agreement with the co-op company to benefit both parties’ involved.
Products and quality control-Carrier appointments have been attained; designated carriers will be utilized strategically to maintain quality control and low loss ratios. Underwriting and customer service will maintain clean, profitable business and satisfied customers.
The majority of the Hispanic clientele use cash for all transactions, therefore we will offer are customers an opportunity to set up an account with Account Now.
Account Now is a pre-paid card that is used for down payments and monthly payments, and pays a fee to AutoCoast Insurance for every customer signed up.
Office and equipment-Corporate office will be located in Orange County and house underwriting, customer service, accounting, and executive staff. All offices will be set up the same using FSC Rater, Record Guardian, and Call 8 to monitor all incoming calls and manage our book of business. Corporate office will monitor incoming calls to maintain quality customer service and high closing ratios. Each office will staff 1 to 6 bi-lingual agents based on volume written, the larger offices will have a customer service representative.
Bound applications are submitted to corporate immediately for quality control, and each office is responsible
for daily deposits of any collected funds. "we specialize in co-op insurance sales opportunities!

AutoCoast Insurance will be broken into three marketing divisions to maximize company growth. Each division will have its own dynamic marketing plan; the divisions are as follows, 1) Hispanic Market, 2) The General Market, 3) The Auto Dealer Division. Marketing is defined by teamwork, quality, and excellence.
The Insurance industry shows policyholders go to their phones and branch offices to take care of their needs.
Success is based on experienced agents promoting integrity through respect and product knowledge. Integrity spans all boundaries, including honesty and customer service, which serves to long-term relationships.
Studies show 90% of the public forms their perception of a company based on experience, 60% of the public will terminate their relationship with a company based on a bad experience. AutoCoast Insurance will staff the high volume offices with an experienced customer service representative to maintain the retention of there products. Good quality assurance team within a company helps ensure that agents meet our client’s goals and standards. AutoCoast reputation will focus on professionalism and customer satisfaction built with integrity and strong work ethic.